Most Popular Dating Apps By Users
- Most Popular Dating Apps 2020
- Popular Dating Apps 2015
- Popular Dating Apps In China
- Most Popular Dating Apps By Users On Amazon
With respect to female users and women, 17% of this demographic admitted to using online dating sites or apps for a serious relationship and 10% for marriage. This is perhaps surprising - many people would imagine that it is women who used online dating as a means to. As of September 2019, Tinder reported an audience reach of 7.86 million users in the United States, making it the most popular online dating. Second-ranked Bumble had 5.03 million U.S. In 2018, Happn reached 50 million users and became one of the all-time most popular dating apps. Happn claims to have over 6.5 million monthly users. Happn is currently available for singles in 50 major cities spread across 40 countries, and it has plans to grow its reach in other urban areas in the coming years.
Feb 9, 2017 Share
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Which Online Love Connection is Your State Falling for?
Love is in the air and it’s apparent online, where an increasing number of singles find their next date virtually. Cupid’s arrows hit the target in online dating apps, which have seen triple the users in recent years. At highspeedinternet.com, we wanted to speculate about which platforms get used most often to find partners in each state, and if any patterns emerged in our collective search for the perfect match. What did our quest for dating data uncover? Niche apps that focus on demographic factors like religion, gender, or lifestyle are on the rise and trending heavily in certain parts of the country. We expected to see wide areas of Tinder country, where swiping right is part of the single life. And it’s true that Tinder peppers our map from sea to shining sea. But the unexpected winner of our virtual lonely hearts club? Christian Mingle, a faith-based dating site, dominates the Bible Belt. Unfortunately, experts have long observed that higher divorce rates also reign across the same sections of country, so perhaps Christians are mingling a little too much. Ahem. To identify the most popular dating app, we utilized Google Trends data and isolated apps and sites that had statistically significant popularity in each state.| STATE | DATING APP | DESCRIPTION |
| Alabama | Christian Mingle | Faith-Based Profile Matching |
| Alaska | Tinder | Gamified Dating App |
| Arizona | Tinder | Gamified Dating App |
| Arkansas | Farmer’s Only | Rural focused dating |
| California | Coffee Meets Bagel | Ladies choice dating |
| Colorado | eHarmony | Traditional Profile Match Site |
| Connecticut | Match.com | Dating community |
| Delaware | eHarmony | Traditional Profile Match Site |
| DC | Hinge | FB friends Dating App |
| Florida | Senior People Meet | Senior-focused dating |
| Georgia | Christian Mingle | Faith-Based Profile Matching |
| Hawaii | Grindr | Gay dating app |
| Idaho | Farmer’s Only | Rural focused dating |
| Illinois | Tinder | Gamified Dating App |
| Indiana | Grindr | Gay dating app |
| Iowa | Farmer’s Only | Rural focused dating |
| Kansas | Christian Mingle | Faith-Based Profile Matching |
| Kentucky | Christian Mingle | Faith-Based Profile Matching |
| Louisiana | Cougar Life | Older women focused dating |
| Maine | Tinder | Gamified Dating App |
| Maryland | eHarmony | Traditional Profile Match Site |
| Massachusetts | Senior People Meet | Senior-focused dating |
| Michigan | Tinder | Gamified Dating App |
| Minnesota | eHarmony | Traditional Profile Match Site |
| Mississippi | Lulu | Women centric dating |
| Missouri | Christian Mingle | Faith-Based Profile Matching |
| Montana | Plenty of Fish | Traditional Profile Match Site |
| Nebraska | Farmer’s Only | Rural focused dating |
| Nevada | Grindr | Gay dating app |
| New Hampshire | Match.com | Dating community |
| New Jersey | Bumble | Women first dating |
| New Mexico | Grindr | Gay dating app |
| New York | Happn | Location based dating |
| North Carolina | Christian Mingle | Faith-Based Profile Matching |
| North Dakota | Match.com | Dating community |
| Ohio | Tinder | Gamified Dating App |
| Oklahoma | Farmer’s Only | Rural focused dating |
| Oregon | Down | Casual dating |
| Pennsylvania | Down | Casual dating |
| Rhode Island | Tinder | Gamified Dating App |
| South Carolina | Christian Mingle | Faith-Based Profile Matching |
| South Dakota | Match.com | Dating community |
| Tennessee | Christian Mingle | Faith-Based Profile Matching |
| Texas | Down | Casual dating |
| Utah | LDS Singles | Dating for Mormons |
| Vermont | OKCupid | Traditional Profile Match Site |
| Virginia | Down | Casual dating |
| Washington | Tinder | Gamified Dating App |
| West Virginia | Farmer’s Only | Rural focused dating |
| Wisconsin | Match.com | Dating community |
| Wyoming | Zoosk | International Dating App |
Regional Romance
What’s trending across particular parts of the country? Take a look at what each region is head over heels for.
Most Popular Dating Apps 2020
- The South is way into Christian Mingle, choosing to keep the faith in online romance.
- Western parts of the United States are down with more casual hook-ups like Grindr, Down, and Tinder.
- The Northeast kicks it old-school with traditional profile sites like eHarmony, com, OK Cupid.
- Midwest states keep it in the country by dating with Farmer’s Only.
Church Connections
The more heavily religious an area is, the more likely the favored darting app is to be affiliated with religion.
- All across the Bible Belt, Christians can’t resist getting together with Christian Mingle.
- Mormon couples opt to find the perfect connection in Utah with LDS Singles.
As you go west, however, and the non-religious population grows, religiously-affiliated dating gets jilted. You won’t find a single state that prefers to mingle the Christian way beyond the Rockies. It’s all About the Ladies
Lots of recent, trendy dating apps focus on women for a reason. Most of them are popular in states with some serious girl power going on.
- As one of the states with the top 5 best paid leave and wage equality ratings in the U.S., New Jersey knows that ladies’ choice Bumble is the only way to find a sweetie.
- Mississippi women, who have the highest percentage of registered women voters in the country, know what they want and they aren’t afraid to ask LuLu for it.
- Louisiana ladies are living the Cougar Life with the second highest percentage of registered women voters.
- With some of the friendliest paid leave policies and a smaller than average wage gap, it’s no surprise that California is hungry for Coffee Meets Bagel.
A Few Other Favorite Findings
- Wyoming cruises the dating scene with Zoosk, an international dating app. While Wyoming still has a fairly low immigrant population, it’s seen one of the largest rates of immigration growth in the US, up 33% from 2000–2011.
- D.C. is all about who you know (nudge, nudge. wink, wink), so it’s no surprise their favorite app, Hinge, makes connections between Facebook friends.
- Montana is a renowned fishing locale, and their obsession with Plenty of Fish is no secret.
- With one of the top 5 oldest median ages in the United States, Florida’s residents definitely need Senior People Meet. But the oldest median age in the U.S. by far? Maine, who is still setting romance on fire with Tinder. Keep on with your bad self, Mainers. Age is just a number.
Does your state’s dating app obsession seem like the perfect match? Share our map and discuss. But no fighting, kids. Only love. Sweet, sweet love.Author - HSI Staff
Kaz is a writer, blogger and social media junkie. She uses her tenacity to investigate the best of the Internets.
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Which dating app will you be using for St Valentine’s Day? We had a quick look at the dating apps sector across major countries to identify which were the leading apps in each market. One app has managed to be the worldwide market leader by far. However, the challengers depend from one country to another. Check out our report for further details.
How to build a market research report with App & Market Intelligence
Using our new App and Market Intelligence Add-Ons, we can rapidly pull data for top dating apps in major countries and compare their download share. Don’t miss out on these amazing new AppTweak features that will allow you to build great market research reports in only a couple of minutes.
For this analysis, we focused on some major mobile markets per continent. The selected countries were: the United States, Brazil, the United Kingdom, France, Germany, Saudi Arabia, India, Japan, and South Korea.
For each country, we selected the top dating apps - we used our Market Intelligence Top Charts feature to rapidly identify top-performing dating apps in each market. The analyzed apps are: Tinder, Happn, Bumble, LivU, Hinge, Match, Coffee meets Bagel, and Inside Circle.
We then created a report in App Intelligence for these countries and apps to compare their downloads. In a couple of clicks, we could identify worldwide leading apps vs. local leaders. Read below to discover the market share of the leading dating app and which dating apps are specific to a country.
Tinder is n°1 worldwide dating app by far
When we sum the downloads of all the analyzed apps in all the considered countries, Tinder stands out as the leading app by far. This is true on both the App and Play Store.
The download history of analyzed apps across all selected countries and both App and Play Store.
The total downloads of the Tinder app are 3 times higher than the 2nd leading app Happn. Tinder represents 51% of overall downloads (across both Stores), Happn is far behind with 17% of downloads.
Share of downloads by app (App and Play Store summed).
Except for Tinder, the top apps vary considerably from App to Play Store
If we look at the total downloads of these apps across the selected countries on the App Store and the Play Store separately, we see that apart from Tinder, the top apps are totally different. On the Play Store, Happn and LivU appear in the 2nd and 3rd positions with 23% and 12% of download share respectively. On the App Store, Bumble and Hinge are the apps behind Tinder with 22% and 15% market share.
Share of downloads by app: Apple App Store vs. Google Play Store
These numbers show how different apps focus on each store. Tinder has a leading presence in both stores, however, Bumble and Hinge get most of their downloads from the App Store (66% and 79% respectively). Happn and LivU, on the other hand, concentrate their downloads from the Play Store with 87% and 86% of download share.
Share of downloads from the App and Play Store for each app.
Some countries are more fragmented than others
If we dig into the data per country, we see that Tinder is always the leading app. However, 2nd and 3rd apps differ from one country to another. We can also see that some markets are more fragmented than others.
Top 3 dating apps across countries (downloads from App and Play Store are summed)
According to the graphs above, we can see that the apps Bumble and LivU are the two dating apps that have managed to tap into the largest number of countries. Bumble appears among the top 3 apps in 7 of the 9 countries, and LivU among 5 out of 9.
We can also see that the app Happn is a real Tinder challenger in Brazil, India, and France. In these countries, Tinder’s position as leader isn’t as established as elsewhere, with the Indian market being the most fragmented. On the other hand, we can see that in Germany, Japan, South Korea, and Saudi Arabia, Tinder has totally crushed the competition with more than 70% of download share each time.
In addition, it’s interesting to note that Hinge appears in the top 3 dating apps of the English markets (US and UK), highlighting a focused strategy for that app. This also explains why the app gets such a high share of downloads from the App Store since both these markets have a high share of iPhones.
Finally, to totally interpret these numbers, it’s important to consider the size of each market. We had a look at the share of downloads from the lifestyle category that are driven from each of these countries on the App and Play Store.
Download share of the Lifestyle category by country
On the App Store, the US is by far the biggest market, with 44% of downloads from the Lifestyle category coming from that country. Japan is in 2nd position, emphasizing the importance of this country in terms of App Store downloads from the Lifestyle category.
Popular Dating Apps 2015
On the Play Store, the leading countries are India (30%) and Brazil (21%), with the US only appearing in 3rd position (15%). South Korea and Japan also constitute big markets that aren’t to be ignored.
Continental EU countries and Saudi Arabia, however, are quite small markets for the Lifestyle category on both the App and Play Store. This is an indicator of how mobile dating is accepted in these countries.
A quick summary of Mobile Dating
To summarize,
- Tinder is by far the world’s largest dating app, the app alone gets more than 50% share of total mobile dating downloads.
- In some markets such as Germany, Japan, and South Korea, this leadership even goes up to more than 70% of download share.
- India, France, and the United Kingdom are the most fragmented markets, with challenger apps such as Happn and Bumble representing a good portion of total download share.
- Mobile dating is a big thing in countries such as the US, Brazil, Japan, and South Korea. However, the market is much smaller in countries such as France, Germany, and Saudi Arabia.
All this data was gathered from AppTweak’s App and Market Intelligence features. Sign up to the 7-day free trial and access this huge pool of data to conduct your own market research.
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